When you go shopping at a service business or store one of the very first things you see heading up to the door are the hours of business, and a credit card logo, displaying what types of credit cards the merchant will take. Consumers just assume that they will see those things. There'll be times when customers will walk away, and the store misses out on the sale if they do not see the credit card logos.
The e-commerce world isn't any different! Studies have indicated that one of the initial things that an internet consumer looks for on your webpage is a logo for a credit card. This logo is particularly important, because it informs the buyer of some things. First it informs them that you have got a retail mercant account, like Authorize.net gateway, and that you do welcome bank cards. Secondly, the credit card logo image relays to the buyer exactly which credit cards you will take. Last, but not least, observing the credit card logo image provides the buyer confidence. The customer knows you are "an authentic company" because the credit card logo image informs them that you've got an internet merchant account and you are accepting certain kinds of credit cards.
To experience internet success, you need to provide your clients with as many options for payment as possible. At a bare minimum, your internet merchant account need to allow you to welcome the following cards: Mastercard, American Express, Visa, and Discover. By welcoming the previously named credit cards, you will be able to compete with other merchants. In the event you do not prominently display the credit card logos on your web page, you can be certain, your customers will continue to look until they chance upon the website of your competitor. In case you have got existing traffic on your web site, adding a credit card image will increase online sales.
There are a lot of ways to display the credit card logo on your webpage. When you setup your retail merchant account, you likely got a welcome kit by mail from your merchant account processor. This welcoming kit will generally contain copies of the credit card images. If you know how to use a scanner, you can scan these credit card logos, convert them to an jpg or gif format, and publish them on your web site. This approach is fairly easy, but it is definitely not the easiest way to place the logo on your web site.
There are multiple different web sites on the net that promote credit card logos. Some charge you for the logos, others are free. Doing research on this issue, something we discovered is that there are several lower quality logos out there. If you have a website that is professional, and you have got a poor quality card logo on your home page, what impression will your clients have?
Because we were hard pressed to find a single good solution, we elected to create several web pages with the most ideal free credit card logos on the market. We've also included credit card logos in various heights, various widths, and various sizes. We are providing all these credit card logos no cost. The process isn't difficult. Visit www.TakeCardsToday.com, and click on the "Free Credit Card Logo" link. Over 50 different logos are available absolutely free. Along with the free logos is a very simple "cut and paste" html coding making it so you can simply cut and paste it right into your html. You'll have credit card logos on your home page in just five minutes (plus you'll increase your online sales). If you don't know how to do html coding, we'll put the credit card logos on your online site for you (at no cost to you). Don't waste anymore time, get your absolutely free credit card images on your internet site right now, and do not let your merchant account expire.
This informational article was written by Todd Nelson, Marketing Director for Capital Merchant Solutions, Inc. ( www.TakeCardsToday.com ) Capital Merchant Solutions has been in the online merchant account business for over 10 years, and offers free logos for credit cards and free merchant accounts to internet companies along with retail businesses. The article may be republished on the condition that no changes are made, and this final paragraph is also included. Copyright 2007- Capital Merchant Solutions,Inc - All rights reserved.
